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21Publish - Cooperative Publishing

Why he sued internet giant, Google and won...

FrownI have had my own personal problems with the internet giant Google, who arbitarily disabled my adsense account and have refused to answer my many messages. They wouldn't get away with in the market place. As I don't live in the US I can't go and have a face to face with them. They still owe me US$40.00 and want to be paid and have my account re-abled for business.

 

"Why I Sued Google (and Won)"
Huffington Post - April 18, 2009
Aaron Greenspan
Founder, Think Computer Corporation
Posted March 6, 2009 | 01:37 (EST):

"Like most Americans, I use Google's search engine several times a day without so much as a second thought. It was only in 2007 that my company's relationship with Google, Inc. temporarily escalated to that of a full-fledged customer, when Think Computer Corporation became yet another a Google AdWords advertiser. (AdWords advertisements appear on the right side of the main Google search results.) Sadly, the several ad campaigns we tried during this brief experiment failed miserably to bring in any new revenue, and so I personally went back to being just another user of Google's search service -- at least until March, 2008. That's when my company signed up for the flip side of Google's advertising juggernaut: AdSense. In anticipation of a new product, Think had acquired a brand new domain name that was unexpectedly receiving a high volume of internet traffic. Instead of paying Google for Think's ads, I thought it might make more sense for Think to get paid for displaying Google's.

Everything went according to plan until 11:00 A.M. on December 9, 2008. With a single click, a faceless Google employee decided that Think Computer Corporation's membership in the AdSense program "posed a significant risk to our AdWords advertisers," and the account was disabled with no warning. Trying to sign into the AdSense management site brought not the familiar user interface, with its limited account payment records and reports (including what Google currently owed Think, which amounted to approximately $721.00), but the following unhelpful statement, and nothing more:

Your AdSense account for this login is currently disabled. We recommend checking your email inboxes for any messages we may have sent you regarding your account status. Sometimes our messages can be caught by email filters, so please be sure to check the Bulk/Spam folders of your email accounts as well.
If your account was disabled for invalid click activity, please visit our Disabled Account FAQ for more information.
Return to AdSense home.

Knowing only that I was somehow posing "a significant risk" to advertisers, I e-mailed Google to ask about exactly what had happened. An errant automated response told me that my records could not be found. Going back and using the on-line appeal form on the AdSense web site similarly yielded no result; not even a confirmation that the appeal had been received. In the appeal I offered to send Google hundreds of pages of log files to prove that no fraud had taken place, but no one replied.

More than once, I tried calling Google at its corporate offices in Mountain View. Invariably the person on the other end of the line sounded like they were approximately my age, and there's a chance I might have even gone to college with some of them, but despite all of those similarities the difference in bureaucratic flexibility could not have been more vast. While I was capable of authorizing any action on behalf of my company, Google's overachieving receptionists were not even permitted to transfer my phone call to AdSense customer service. There was no AdSense customer service. Even if there had been, it would not have mattered much. I also couldn't be transferred to any of the engineers who worked on AdSense. Or product managers. Or executives. It made no difference that I was also a paying AdWords customer.

Trying a more aggressive approach, I tried instead to be transferred to the legal department. That, too, was not an option. Despite the clear existence of the legal department, I was told again and again that I was not allowed to speak with anyone in it. For the time being, I gave up.

Two days after the account was disabled, on December 11, 2008, Google's AdSense team posted a message on its blog introducing a new system called "AdSense for Domains." Unlike normal AdSense ("for Content," as it was then re-branded), AdSense for Domains was designed to be used by web sites that were effectively blank. When I had tried to sign up for it previously, given that my domain name needed exactly such a service, it had been "closed"--code for "available to a limited number of companies with large numbers of domain names." Now, I was once again enraged since Google could have easily allowed me to switch over to their new service if they had merely waited two days.

Another flurry of phone calls to the AdSense employees who had written on the corporate blog got me nowhere. I left voicemails about my disabled account diligently, to no avail. I even called AdWords customer support, intentionally asking for the wrong department to see if a real human being could help. These efforts netted a relatively quick e-mail rejection of my appeal form, and fairly unbelievable recordings of telephone calls with Google employee Adam C. When questioned, "Can I just ask in general why you guys have a support team for AdWords, but not AdSense?", the knowledgeable Mr C. replied, "I do not know." When asked, "Is there a project manager," he replied, "There's no one I'd be able to transfer you to." I was able to get an e-mail address for the legal department, so I e-mailed legal@google.com--and never received a reply. In the meantime, I tried to figure out what to do with my web site since I couldn't use AdSense anymore.

I found Sedo, a European company that had a contract with none other than--you guessed it--Google AdSense--to display advertisements on placeholder web sites. By signing up with Sedo, I could once again use AdSense, but with one small catch. Since Sedo was the middleman, my effective rate of payment per click was somewhere between 1/5,000th and 1/10,000th of what it had been previously. Despite all of its well-meaning claims about its Terms and Conditions, it appeared that Google was willing to pay for my web site traffic after all--so long as it wasn't me receiving the money.

I'd already posted once on the AdSense Forums, where thousands of AdSense partners regularly asked questions and voiced gripes about the program, so I thought it wouldn't hurt to post again, hoping someone from the Google legal team might see my concern. Again, there was no reply.

I looked up the profiles for the "AdSense Experts" who answered questions in their official roles as forum moderators. Each expert had a different crayon stick-figure picture, and (useless) information about their favorite food or town, but no contact information--not even an e-mail address. With undoubtedly hundreds of employees working on advertising alone, all of them completely unreachable except in heavily scripted contexts, Google's amazing money machine was starting to look a bit more like the type of Potemkin Village the parents of the company's founders had fled decades before.

I spoke with Adam C. of AdWords once more on the phone. After pointing out that in the United States of America, the accused are generally given the right to know both the crimes they are being accused of, and the identities of their accusers, Mr. C. responded by saying that such thinking did not apply to Google's terms of service. Effectively, Google's position was that it was above the law, and if not any law in particular, then at least the spirit of the law. Irked, I decided to find out if such a position was tenable.

On January 15, 2009, I walked over to the Santa Clara County courthouse in Palo Alto, which conveniently fell within the same county lines as Google's home of Mountain View, and filed a civil small claims lawsuit for $721.00--the amount Google owed Think when it disabled the account--using form SC-100. For a total of $40.00 in court fees, I arranged for Google, Inc. to be served by certified mail. The hearing was scheduled for March 2, 2009.

Since lawyers are not permitted in small claims court, Google instead sent Stephanie Milani, a Litigation Paralegal. During the short last-ditch-resolution period before the hearings on the afternoon schedule began, Ms. Milani argued that I must have done something wrong to deserve my fate. When I asked her what, she didn't know. The AdSense engineers had not told her.

"Google can terminate your account for any reason," she told me.

"Not any reason," I said. "Not because I have blue eyes. Or brown eyes." After being told to quiet down by the courtroom guard, we decided that we had reached an impasse, exchanged documents, and went back into the court room.

Arguing before that day's pro tempore judge, I pointed out that my company had done nothing wrong to deserve termination of the contract, that Google could not prove any wrongdoing, that Google's fraud detection algorithm was imperfect by definition (since one cannot intuit moral intent through mathematical analysis), that advertisers must already agree to bear risk as part of the AdWords terms and conditions (clause 5), and that Google had gone to great lengths (including eliminating the ability to view account records) to make it difficult to dispute anything--all while owing Think money. In fact, terminating accounts for "posing significant risk" just when they started to earn significant amounts of money seemed like a great way for Google to cut accounting liabilities in a difficult economic climate. After my explanation, the judge had a question.

"What was the reason Google gave you for disabling your account?"

"Beyond, 'posing a signficicant risk to advertisers,' they didn't give a reason." I said. "I don't know."

Google's Ms. Milani didn't know either. She argued that advertisers had already been refunded my $721.00, even if they hadn't asked for a refund. She claimed that Google could terminate accounts for any or no reason, and that I had agreed to such terms by signing up for AdSense in the first place. She even said that I'd admitted to violating the terms of service when I sent in my appeal form, because I had mentioned that my new domain name was only a placeholder site.

In fact, clause 6 of the AdSense for Content Terms and Conditions does not allow Google to terminate accounts for "no" reason--only "any" reason. Much to my amusement, the judge interrupted her to make a point that sounded familiar.

"But you couldn't terminate my account because of the color of my eyes, could you? I have brown eyes. You couldn't terminate my account because of that."

Ms. Milani reiterated her previous arguments, but the judge didn't buy them. "I don't think I have the power here in Palo Alto small claims court to make you reinstate his account, but I think you owe this young man $721," he said finally. "I think there might be money in Google's treasury for that."

In the end, printed on a baby blue sheet of paper by the clerk's aging dot matrix printer, the judgment was actually entered for $761.00 total, due to the $40.00 court costs. I couldn't help but to smile in front of the judge.

"But it's not fair!" Google's paralegal protested. "What if everyone whose account was canceled sued Google?"

It's a valid question. Yet until Google changes its policies to become more transparent, which might also reassure skeptics that AdWords and AdSense, which have oddly limited reporting capabilities, aren't just two sides of the same ponzi scheme (for why else would one want to terminate legitimate accounts with high monthly liabilities when they're supposed to be making money for Google on each click?)--I will give this answer:

Maybe everyone whose account was canceled, should."

Aaron Greenspan is President & CEO of Think Computer Corporation and the author of Authoritas: One Student's Harvard Admissions and the Founding of the Facebook Era.

http://blogevolve.com/blog/huttriver12

Not the Lady Souther Cross plane off the Burmese coast - Kiwi writer dispute Aussie film-maker's claim...

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A New Zealand writer has disputed and scorned the claims of a Sydney, Australia, filmmaker's claim that he had found the final resting place of legendary and iconic Australian aviator, Sir Charles Kingsford Smith.

Sir Charles, or Smithy as Aussies love to call him,was the first pilot to fly the Tasman Sea in both directions in 1928. Seven years later he and his co-pilot Tommy Pethybridge disappeared off the face of the earth while attempting to break the record for a flight btween England and Australia in the historic aeroplane, Lady Southern Cross.

Now 75 years later the Australian filmmaker,Damien Lay claims he has solved the mystery of Australia's lastgreat mystery by allegedly locating the wreckage of the plane off the coast of Burma.

"One of Australia's oldest mystery's and greatest legends. The war hero and adventurer, the world record attempt, and the sudden disappearance, and a number of small clues, hinting and whispering of their tragic end." (Justin Vallejo), March 21, 2009.

He reportedly said that he had found the wreckage under 20 metres ofwater and mud in a bay of tremote Aye Island, after a five day search involving 63 dives and sonar tracking. But is it the Lady Southern Cross?

Not so says New Zealand writer,Ian Mackersey, author of SMITHY: THE LIFE OF SIR KINGSFORD SMITH, who dismissed Mr Lay's claim as outright nonsense.

Mr Mackersey apparentlt quoted two aircraft experts from Australian Defence Ministry Aero nautical Research Laboratory who,in 1992, concluded:" The two occupants bodies would have quite quickly disappeared without trace and so, in those tropical waters, would all the wooden components - followed eventually by the light alloy section which would include quite a bit of the engine."

"All that would remain somewhere probably spread across two hundred yards of the ocean floor, will be the few steel bits of the engine."

Ian Mackersey concluded:"There is no way that the object on the seabed can be Smithy's aeroplane. Alas, the discovery claim is nonsense."

So much for the claim at this point in time. Mr Lay would have to come up with his own expert witnesses to refute Mackersey's denial.


Contributor's Note

And so it continues. What is the truth?

 

http://kiwiriverman.blogspot.com

 

External Links

 

Blogevolve is a great little community blogsite - why don't you visit some time...

defaultBlogevolve is really a great little community blogsite  -  take my word for it!

They are friendly, informative, supportive, helpful and make some great comments at times. There are some interesting posts written at Blogevolve.

There are a number of talented and experienced writers there who are prepared to offer advice and refer you on to some useful sites that can offer writing advice, support and how to make some spending money.

Why don't you go and visit some time?

http://blogevolve.com/blog/huttriver12

 

Clean and green New Zealand wind power - wind turbines and wind farms...

defaultClean and green New Zealand wind power - wind turbines and wind farms...

First published at Qassia:

Wind power - wind turbines and wind power. What better product can be produced in our own countries, than pure, unadulterated wind energy? The answer is, of course, none!

China now, and Japan all those decades ago, could copy and produce just about anything - a variety of products, machines and mechanical tools, musical equipment, computers, motor vehicles, boats and planes, clothing and accessories - and food too!

But pure, clean and green, unadulterated New Zealand wind power can never be emulated by China or anybody else for that matter. They may create or buy a New Zealand company to generate windpower here, but it will always be "New Zealand" energy. We will always be buying New Zealand energy products.

Wind power is undoubtably the energy of the future in New Zealand, with its mountainous and hilly terrain, and its reasonable closeness to coastal areas and wind and sea currents. And the sea too, is another enegy alternative - using the power of the sea and tidal currents to generate electricity.

In New Zealand the modern wind turbine is a far cry from the old windmills associated with countries like Holland and the other low countries, in ages past. The modern symmetrical and clean lines of the modern wind turbine are appearing in clusters of "wind farms" up and down the country, with many applications to planning committees to create even more of these wind turbine generators.

The majority of New Zealand power is generated in our rivers by hydro electric plants, supplemented by coal fired turbines, geothermal plants, solar energy, wind turbines; and the futuristically planned tidal generators off the coast of the country.

Nuclear energy has never been considered as an option in a country that has actually had a proud and determined anti- nuclear policy for just on a quarter of a century.

What could you expect, I wonder, in another quarter of a century; urban houses with rows of solar panels and a small wind turbine or two attached to their chimneys?

In rural towns and on hundreds of farms around the country rows of solar panels and a small windfarm could be utilised to make them self sufficient in energy. Perhaps in time the bulk of our hydro electric and coal fired plants could be used for industry, schools, universities and hospitals - all of which could have some form of alternative energy generators as well.

Wherever, and however, this energy will be clean and green, pure unadulterated New Zealand energy that cannot be emulated anywhere else on the globe. We will buy New Zealand without a doubt!

Read here

 

The mighty All Blacks from New Zealand could play a rugby test match in Denver, Colorado this year, 2009...

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The mighty All Blacks from New Zealand could play a rugby test in Denver, Colorado...

Denver rugby officials could get an international rugby union test in their city if they get the green light.

They have been asked to put up a strong case why they should get a Bledisloe Cup test between the mighty New Zealand All Blacks and the Australian Wallabies. A precedent was set last year when one of the annual test matches between the two giants of rugby union was played at Hong Kong, and won by the All Blacks, as the two teams were on their way to the UK and Ireland for end of year test matches.

The President of the Metro Denver Sports Commission, KieAnn Brownell led a delegation to the NZRU(New Zealand Rugby Union) two weeks ago to state the city's case why the match should be played there in October this year.

One of the main concerns over the hosting of the test match in Denver, rather than Tokyo, Japan, the other option on the table,was whether enough people would attend a game in Denver, Colorado. After all, rugby union is a foreign game to most Americans, apart from those involved in supporting American teams.

But Brownell said its aim was to sell out the 76,125 seat capacity of the Invesco Field, the home of the Denver Broncos.

To achieve this the Denver rugby organisers would embark on a massive promotional campaign in the months leading up to the test. Their aim would to be to also attract fans and the curious from outside the Denver, Colorado area. The All Blacks and Wallaby players and officials would come over before the test and meet the local media.

They would do a lot of build-up work around what would be the biggest rugby match to have been played in the USA in the last 50 years. Companies from New Zealand and Australia would be invited to become involved with their trade association links.

The New Zealand All Blacks are that country's strongest iconic brand and they would use the opportunity to promote the country as well. The All Blacks were the world's biggest rugby brand as well.

New Zealand will host the next Rugby World Cup; the third biggest sporting occasion behind the Olympics and the Soccer(Football to some) World Cup.

Kieann Brownell said their aim was also to be Rugby City,USA. This game would achieve their aim because of its enormous sporting possibilities.

 

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